Latent variable models are well suited to the analysis of choice experiment data because of their ability to provide estimates of effects as well as variances. Typically, best-worst choice experiment data are analyzed with traditional choice models. For simple brand name only experiments, this...

Applications of discrete choice experiments to study consumer choice behavior have grown significantly over the past decade. Typically, discrete choice experiment data are analyzed using McFadden’s Multinomial Logit (MNL) model or a more sophisticated extension that relaxes some of MNL’s...

While research on SME internationalization has increased, there remains a lack of relevant theory on the SME internationalization process. The literature reports that small firms overcome their resource poverty-based constraints to internationalization by developing network relationships....

Most research about relationships and networks concentrates on social bonds such as trust and commitment. Little research considers technical bonds and how they interact with social bonds within a relationship. Thus this research investigates how technical bonds of information technology link...