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Applying social cognition to consumer-focused strategy : [papers presented at the 23rd annual Advertising and Consumer Psychology Conference, which was held on May 21-23, 2004, in Montréal, Canada]
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Journal of education for business
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Connecting to the real world : incorporating student consulting projects in real estate programs
Calnan, Ray R.
;
Cours, Deborah A.
;
Williams, Melanie …
- In:
Journal of education for business
95
(
2020
)
1
,
pp. 59-65
Persistent link: https://www.econbiz.de/10012201305
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2
The positive effects of negative advertising : it's a matter of time
Goodstein, Ronald Charles
;
Cours, Deborah A.
; …
- In:
Applying social cognition to consumer-focused strategy …
,
(pp. 319-330)
.
2005
Persistent link: https://www.econbiz.de/10003113350
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