Purpose: The purpose of this paper, which is based on the UTAUT2 model, is to develop and evaluate a predictive model of customer satisfaction related to mobile commerce (m-commerce) and the willingness to recommend this service to others. Design/methodology/approach: The study was conducted...

In this paper, the production process is decomposed for typical manufacturing small and medium sized enterprises (SMEs) and the metrics of the defined sub processes, based on the requirements of ISO 9001:2008, are developed. The weight values of production process performance indicators are...

The aim of this study is to examine how main store dimensions affect children's store preferences in Serbia. Four functional features of these marketplaces were investigated: price of merchandising in the store, the store's arrangement, the sales personnel's attitude towards children and the...