Dugal, Mohinder; Gopalakrishnan, Shanthi - In: The International Journal of Organizational Analysis 8 (2000) 4, pp. 401-424
Environmental volatility is a central construct in strategy studies. This paper argues that three factors confound the literature on volatility: asymmetry in conceptualization, asymmetry in operationalization, and lack of attention to level of analysis. These limitations inhibit the development...