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Search: person:"El Hajjar, Samer"
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El Hajjar, Samer
15
Ouaida, Fadila
4
Yacoub, Laurent
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Dekhili, Sihem
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Kaskas, Mariam
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Tlaiss, Salma
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Yaacoub, Hala
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International journal of technology marketing : IJTMkt
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ECONIS (ZBW)
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1
The present and future of the B2B sales profession
El Hajjar, Samer
;
Yacoub, Laurent
;
Ouaida, Fadila
- In:
Journal of personal selling & sales management : JPSSM
44
(
2024
)
2
,
pp. 128-141
Persistent link: https://www.econbiz.de/10014575072
Saved in:
2
The current and future state of the marketing management profession
El Hajjar, Samer
- In:
Journal of marketing theory and practice : JMTP
32
(
2024
)
2
,
pp. 233-250
Persistent link: https://www.econbiz.de/10014514632
Saved in:
3
An investigation of consumers’ negative attitudes towards banks
El Hajjar, Samer
- In:
Corporate reputation review
26
(
2023
)
1
,
pp. 54-63
Persistent link: https://www.econbiz.de/10014225821
Saved in:
4
Towards a better understanding of the social media effects on young users
El Hajjar, Samer
;
Yacoub, Laurent
- In:
International journal of technology marketing : IJTMkt
17
(
2023
)
3
,
pp. 296-315
Persistent link: https://www.econbiz.de/10014310329
Saved in:
5
Automation in business research : systematic literature review
El Hajjar, Samer
;
Yacoub, Laurent
;
Yaacoub, Hala
- In:
Information systems and e-business management : ISeB
21
(
2023
)
3
,
pp. 675-698
Persistent link: https://www.econbiz.de/10014420624
Saved in:
6
Factors influencing buying behavior of Lebanese consumers towards fashion brands during economic crisis : a qualitative study
El Hajjar, Samer
- In:
Journal of retailing and consumer services
71
(
2023
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014261153
Saved in:
7
Digital marketing jobs : what are recruiters looking for?
El Hajjar, Samer
- In:
Journal of education for business
97
(
2022
)
1
,
pp. 29-35
Persistent link: https://www.econbiz.de/10012802265
Saved in:
8
Impact of electronic word-of-mouth on brand relationship and purchase intention : the case of the smartphone industry
El Hajjar, Samer
- In:
International journal of business innovation and …
28
(
2022
)
2
,
pp. 263-279
Persistent link: https://www.econbiz.de/10013253188
Saved in:
9
Attitudes toward femvertising in the Middle East : the case of Lebanon
El Hajjar, Samer
- In:
Journal of Islamic marketing
13
(
2022
)
5
,
pp. 1111-1124
Persistent link: https://www.econbiz.de/10013278933
Saved in:
10
Investigating the causes and consequences of addiction to high-tech brands
El Hajjar, Samer
;
Kaskas, Mariam
;
Tlaiss, Salma
- In:
Technology analysis & strategic management
34
(
2022
)
8
,
pp. 974-987
Persistent link: https://www.econbiz.de/10013412616
Saved in:
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