Elena, Pruvli; Ruth, Alas - In: Studia Commercialia Bratislavensia 7 (2014) 26, pp. 14-14
The goal of this paper is to study differences in communication between two cultures that are believed to belong to a low-context pole and represent “old“ and “new“ European. It is achieved in the context of the German-based MNE by investigation of the perceived differences between...