Hussain, Atia; Elkelish, Walaa Wahid; Mahameed, Muhammad Al - In: Cogent Business & Management 10 (2023) 1, pp. 1-21
The main purpose of this paper is to empirically analyze the impact of excise tax on excisable goods consumption, brand loyalty and health awareness in the United Arab Emirates (UAE) market. The research is conducted based on the self-administered questionnaire collected from the residents of...