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Search: person:"Gambetti, Rossella"
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Brand management
11
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6
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Gambetti, Rossella C.
15
Biraghi, Silvia
12
Chiara, Gambetti Rossella
9
Gambetti, Rossella
8
Graffigna, Guendalina
6
Gambetti, Rossella Chiara
4
Schultz, Don E.
3
Gambetti Rossella C.
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Giovanardi, Mattia
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Kozinets, Robert V.
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Melewar, T. C.
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Melewar, TC
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Mohamad, Bahtiar
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Nguyen, Bang
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Beccanulli, Angela
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Beccanulli, Angela Antonia
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Brioschi, Edoardo T.
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C. Gambetti, Rossella
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Dalli, Daniele
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Gambetti, Rosella
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Gambetti, Rossella C
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Gretzel, Ulrike
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Guendalina, Graffigna
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Lee, Zoe
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Martin, Kelly D.
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Pace, Stefano
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Sharifah Faridah Syed Alwi
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Micro & Macro Marketing
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International journal of market research : JMRS ; the journal of the Market Research Society
3
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3
Corporate Communications: An International Journal
2
Marketing theory
2
The Bottom Line
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Business ethics quarterly : the journal of the Society for Business Ethics
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ECONIS (ZBW)
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1
The thousand faces of beauty : how credible storytelling unlocks disability representation in inclusive luxury fashion branding
Lee, Zoe
;
Sharifah Faridah Syed Alwi
;
Gambetti, Rossella
- In:
Journal of business research : JBR
181
(
2024
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014556551
Saved in:
2
Influencers & creators : business, culture and practice
Kozinets, Robert V.
;
Gretzel, Ulrike
;
Gambetti, Rossella
-
2023
Persistent link: https://www.econbiz.de/10014305991
Saved in:
3
Societal corporate branding and political discourse : where brand ethics meets with consumers' clicktivism
Gambetti, Rossella
;
Biraghi, Silvia
;
Melewar, T. C.
; …
- In:
Building corporate identity, image and reputation in …
,
(pp. 415-443)
.
2022
Persistent link: https://www.econbiz.de/10012609409
Saved in:
4
Flash in tema di Tv addio?
Chiara, Gambetti Rossella
- In:
Micro & Macro Marketing
(
2014
)
1
,
pp. 211-214
Persistent link: https://www.econbiz.de/10010775653
Saved in:
5
Flash in tema di «consumatori e comportamento di shopping»
Chiara, Gambetti Rossella
- In:
Micro & Macro Marketing
(
2013
)
2
,
pp. 413-414
Persistent link: https://www.econbiz.de/10010968522
Saved in:
6
Flash in tema di «qualità del servizio e qualità della relazione»
Chiara, Gambetti Rossella
- In:
Micro & Macro Marketing
(
2013
)
1
,
pp. 201-202
Persistent link: https://www.econbiz.de/10010968557
Saved in:
7
Flash in tema di «Pmi e marketing»
Chiara, Gambetti Rossella
- In:
Micro & Macro Marketing
(
2013
)
3
,
pp. 615-616
Persistent link: https://www.econbiz.de/10010968561
Saved in:
8
Netnography unlimited : understanding technoculture using qualitative social media research
Kozinets, Robert V.
(
ed.
);
Gambetti, Rossella
(
ed.
)
-
2021
Persistent link: https://www.econbiz.de/10013182731
Saved in:
9
Eudaimonia : the sociocultural value of consumers' social labor
Biraghi, Silvia
;
Dalli, Daniele
;
Gambetti, Rossella C.
- In:
Marketing theory
21
(
2021
)
2
,
pp. 201-225
Persistent link: https://www.econbiz.de/10012520607
Saved in:
10
Flash in tema di «digital marketing»
Chiara, Gambetti Rossella
- In:
Micro & Macro Marketing
(
2012
)
2
,
pp. 405-406
Persistent link: https://www.econbiz.de/10010968513
Saved in:
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