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Search: person:"Goldsmith, Ronald"
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Consumer behaviour
50
Konsumentenverhalten
31
USA
14
United States
13
Brand management
7
Fashion
7
Innovation
7
Brand
6
Clothing
6
Internet
6
Internet marketing
6
Markenartikel
6
United States of America
6
Markenführung
5
Marketing
5
Online-Marketing
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Personality psychology
5
Persönlichkeitspsychologie
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Social Web
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Social web
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Consumer marketing
4
Marketing strategy
4
Relationship marketing
4
Theorie
4
Theory
4
Tourism marketing
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Tourismusmarketing
4
Beziehungsmarketing
3
Brand image
3
Consumer psychology
3
E-commerce
3
Electronic Commerce
3
Markenimage
3
Marketing theory
3
Mass customization
3
Materialism
3
Online retailing
3
Online-Handel
3
Product management
3
Viral marketing
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Undetermined
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Article
155
Book / Working Paper
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34
Aufsatz in Zeitschrift
34
research-article
22
review
15
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13
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13
review-article
5
case-report
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Language
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English
102
Undetermined
56
Author
All
Goldsmith, Ronald E.
142
Clark, Ronald A.
14
Flynn, Leisa Reinecke
13
Goldsmith, Ronald
10
Flynn, Leisa R.
9
Lafferty, Barbara A.
8
Pagani, Margherita
8
Swilley, Esther
7
Pillai, Kishore Gopalakrishna
6
Freiden, Jon B.
5
Hofacker, Charles F.
5
Newell, Stephen J.
5
Reinecke Flynn, Leisa
5
Eastman, Jacqueline K.
4
Goldsmith, Elizabeth B.
4
Litvin, Stephen W.
4
Lu, Xiaojing
4
Tsiotsou, Rodoula H.
4
Bacile, Todd J.
3
Beaudoin, Pierre
3
Foxall, Gordon R.
3
Hofacker, Charles
3
Moore, Mary Ann
3
Pan, Bing
3
Whetstone, Melinda
3
Zboja, James J.
3
Bertrandias, Laurent
2
Bridges, Eileen
2
Cahill, Dennis J.
2
Freiden, Jon
2
Goldsmith, Ronald E
2
Kim, Daekwan
2
Matherly, Timothy A.
2
Montford, William J.
2
Peloza, John
2
Ramirez, Edward
2
Akehurst, Gary
1
Alexander, Nicholas
1
Andrews MacLelland, Melinda
1
Blankenship, A.B.
1
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Published in...
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Journal of Product & Brand Management
11
Journal of Business Research
10
Journal of Consumer Marketing
9
Journal of retailing and consumer services
9
Journal of Fashion Marketing and Management: An International Journal
8
Journal of business research : JBR
8
The service industries journal
8
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
5
Psychology & marketing
5
International journal of electronic marketing and retailing : IJEMR
4
Journal of marketing theory and practice
4
The Service Industries Journal
4
European Journal of Marketing
3
International journal of consumer studies
3
Journal of Research in Interactive Marketing
3
Journal of consumer behaviour : an international research review
3
Journal of fashion marketing and management
3
Journal of the Academy of Marketing Science
3
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
3
Marketing Intelligence & Planning
3
Marketing intelligence & planning
3
Strategic marketing in tourism services
3
European journal of marketing : EJM
2
International Journal of Wine Marketing
2
International journal of pharmaceutical and healthcare marketing : IJPHM
2
Journal of promotion management : JPM
2
Psychology of branding
2
Technovation : the international journal of technological innovation, entrepreneurship and technology management
2
Tourism management : research, policies, practice
2
Advances in electronic marketing
1
Akron business and economic review
1
Branding and sustainable competitive advantage : building virtual presence
1
Business Horizons
1
Business horizons
1
Consumer perception of product risks and benefits
1
Contemporary research in e-marketing ; 1
1
E-Services : opportunities and threats
1
Handbook of Developments in Consumer Behaviour
1
Handbook of developments in consumer behaviour
1
International Journal of Bank Marketing
1
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Source
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ECONIS (ZBW)
50
OLC EcoSci
46
Other ZBW resources
44
RePEc
16
USB Cologne (EcoSocSci)
2
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158
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1
Adapting influence approaches to informed consumers in high-involvement purchases : are salespeople really doomed?
Hochstein, Bryan
;
Bolander, Willy
;
Goldsmith, Ronald E.
; …
- In:
Journal of the Academy of Marketing Science
47
(
2019
)
1
,
pp. 118-137
Persistent link: https://www.econbiz.de/10011996688
Saved in:
2
Rational choice and bounded rationality
Goldsmith, Ronald E.
- In:
Consumer perception of product risks and benefits
,
(pp. 233-252)
.
2017
Persistent link: https://www.econbiz.de/10011649249
Saved in:
3
Filling some gaps in market mavenism research
Flynn, Leisa Reinecke
;
Goldsmith, Ronald E.
- In:
Journal of consumer behaviour : an international …
16
(
2017
)
2
,
pp. 121-129
Persistent link: https://www.econbiz.de/10011685037
Saved in:
4
No pain, no gain : how PACE information attenuates consumption
Montford, William J.
;
Peloza, John
;
Goldsmith, Ronald E.
- In:
The journal of consumer marketing
34
(
2017
)
7
,
pp. 525-540
Persistent link: https://www.econbiz.de/10011808289
Saved in:
5
The Big Five, happiness, and shopping
Goldsmith, Ronald E.
- In:
Journal of retailing and consumer services
31
(
2016
),
pp. 52-61
Persistent link: https://www.econbiz.de/10011528524
Saved in:
6
Introducing the super consumer
Flynn, Leisa Reinecke
;
Goldsmith, Ronald E.
- In:
Journal of consumer behaviour : an international …
15
(
2016
)
3
,
pp. 201-207
Persistent link: https://www.econbiz.de/10011508760
Saved in:
7
How gender and financial self-efficacy influence investment risk taking
Montford, William
;
Goldsmith, Ronald E.
- In:
International journal of consumer studies
40
(
2016
)
1
,
pp. 101-106
Persistent link: https://www.econbiz.de/10011539804
Saved in:
8
Materialism, status consumption, and market involved consumers
Flynn, Leisa Reinecke
;
Goldsmith, Ronald E.
;
Pollitte, …
- In:
Psychology & marketing
33
(
2016
)
9
,
pp. 761-776
Persistent link: https://www.econbiz.de/10011578268
Saved in:
9
Consumer knowledge discrimination
Pillai, Kishore Gopalakrishna
;
Brusco, Michael J.
; …
- In:
European journal of marketing : EJM
49
(
2015
)
1/2
,
pp. 82-100
Persistent link: https://www.econbiz.de/10010519629
Saved in:
10
Standardization vs. adaptation : consumer reaction to TV ads containing subtitled or English dubbed ads
Pagani, Margherita
;
Goldsmith, Ronald E.
;
Perracchio, Andrea
- In:
International journal of advertising : the quarterly …
34
(
2015
)
4
,
pp. 702-714
Persistent link: https://www.econbiz.de/10011547735
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