Search Results - person:"Goss, Benjamin D."

A process study of the development of capabilities for replication in an evolving franchise chain

Garg, Vinay Kumar; Goss, Benjamin D.; Rothschild, Philip C. - In: Business and Economic Research : BER 11 (2021) 2, pp. 227-251

Persistent link: https://www.econbiz.de/10012626312

Applying persuasion theory to sport properties' digital media

Goss, Benjamin D.; Rothschild, Philipp C.; Huston, … - In: Journal of managerial issues : JMI 33 (2021) 3, pp. 237-258

Persistent link: https://www.econbiz.de/10012648602

Influences on event attendance decisions for stock car automobile racing fans

Roy, Donald P.; Goss, Benjamin D.; Jubenville, Colby B. - In: International journal of sport management and marketing … 8 (2010) 1/2, pp. 73-92

Persistent link: https://www.econbiz.de/10008650623

Influences on event attendance decisions for stock car automobile racing fans

Roy, Donald P.; Goss, Benjamin D.; Jubenville, Colby B. - In: International journal of sport management and marketing … 8 (2010) 1/2, pp. 73-92

Persistent link: https://www.econbiz.de/10009869639

An Examination of Influences and Factors on the Institutional Selection Processes of Freshmen Student-Athletes at Small Colleges and Universities

Goss, Benjamin D.; Jubenville, Colby B.; Orejan, Jaime - In: Journal of Marketing for Higher Education 16 (2006) 2, pp. 105-134

<title>ABSTRACT</title> This study sought to identify institutional selection factors most influential upon small-college student-athletes. Mean scores for 229 freshman student-athletes from six institutions were analyzed using a modified Student-Athlete College Choice Profile Scale. The sample was also...

Persistent link: https://www.econbiz.de/10010973050