Gramitto Ricci, Sergio Alberto; Sautter, Christina M. - 2022
This book chapter, forthcoming in YOLO Capitalism: Perspectives on Retail Investors in Modern Financial Markets (Usman W. Choban & Sven van Kerckhoven, eds.) (Routledge), explains how new generations of investors, specifically Millennials and GenZ’ers, adopt a YOLO attitude to causing social...