Organizations seek to innovate in order to improve their effectiveness. There is, however, some confusion about what the concept of innovation actually refers to and what is involved in the process of innovation. Attempts to clarify the meaning and nature of organizational innovation and...

Argues for the importance of developing strategies for the management of communication between managers and staff. Examines the benefits which this produces and looks closely at the term “communication strategy”. Proposes a clear definition of communication strategy as a means of clarifying...