Hasan, Zuby; Dhir, Sanjay; Dhir, Swati - In: Benchmarking: An International Journal 26 (2019) 2, pp. 614-637
Purpose: The purpose of this paper is to examine the elements of asymmetric motives, i.e., initial cross-border joint venture (CBJV) conditions and relative partner characteristics in emerging nations. The two main objectives of the present research are to identify the elements affecting...