Ahlheim, Michael; Frör, Oliver; Heinke, Antonia; Duc, … - Forschungszentrum Innovation und Dienstleistung, … - 2010
The Contingent Valuation Method (CVM) aims at the assessment of people's willingness to pay (WTP) for a public project. The sum of the individual WTPs is interpreted as the social benefits of the project under consideration and compared to the project costs. If the benefits exceed the costs the...