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Search: person:"Hill, Katerina E."
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Hill, Katerina E.
4
Bush, Victoria D.
2
Chaker, Nawar N.
1
Dixon, Andrea L.
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Hill, Matthew D.
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Kelly, G. Wayne
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King, Robert A.
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ECONIS (ZBW)
4
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The path to sales center leadership : key differences between academic and practitioner leaders
Chaker, Nawar N.
;
Dixon, Andrea L.
;
Hill, Katerina E.
- In:
Journal of marketing education : JME
42
(
2020
)
3
,
pp. 233-242
Persistent link: https://www.econbiz.de/10012391637
Saved in:
2
Do market share and demand uncertainty influence the relation between advertising expenditures and shareholder value?
Hill, Katerina E.
;
Hill, Matthew D.
;
Kelly, G. Wayne
- In:
Journal of business research : JBR
115
(
2020
),
pp. 61-69
Persistent link: https://www.econbiz.de/10012270833
Saved in:
3
Performing under pressure : winning customers through improvisation in team selling
Hill, Katerina E.
;
Bush, Victoria D.
;
Vorhies, Douglas
; …
- In:
Journal of relationship marketing : innovations & …
16
(
2017
)
4
,
pp. 227-244
Persistent link: https://www.econbiz.de/10011820604
Saved in:
4
The ambivalent consumer : a sequential investigation of response amplification in buyer-seller encounters
Bush, Victoria D.
;
Yang, Lifeng
;
Hill, Katerina E.
- In:
Journal of marketing theory and practice
23
(
2015
)
4
,
pp. 402-414
Persistent link: https://www.econbiz.de/10011340223
Saved in:
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