Rogan, Donal; Piacentini, Maria; Hopkinson, Gill - In: European Journal of Marketing 52 (2018) 12, pp. 2289-2311
PurposeRecent global migration trends have led to an increased prevalence, and new patterning, of intercultural family configurations. This paper is about intercultural couples and how they manage tensions associated with change as they settle in their new cultural context. The focus is...