Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: person:"Horikomi, Taizo"
Narrow search
Narrow search
Year of publication
From:
To:
Subject
All
Advertising
1
Advertising effect
1
Advertising effects
1
Consumer behaviour
1
Fernsehwerbung
1
ID-POS data
1
Konsumentenverhalten
1
Market research
1
Marktforschung
1
Purchase timing
1
Shopper behavior analysis
1
TV commercial
1
TV viewer ratings
1
Television advertising
1
Werbewirkung
1
Werbung
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Horikomi, Taizo
1
Ito, Mariko I.
1
Ohnishi, Takaaki
1
Published in...
All
The review of socionetwork strategies
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
ID-POS data analysis using TV commercial viewership data
Horikomi, Taizo
;
Ito, Mariko I.
;
Ohnishi, Takaaki
- In:
The review of socionetwork strategies
16
(
2022
)
2
,
pp. 431-451
Persistent link: https://www.econbiz.de/10013461760
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
