Hui, Tak-Kee; Wan, David - In: The Service Industries Journal 29 (2007) 11, pp. 1479-1489
Online grocery sales experienced a surge in Singapore in the early half of 2003 during the SARS outbreak. This research uses the technology acceptance model and some basic demographic variables to study the intended usage of online supermarkets. Based on a sample size of 211 shoppers, it was...