Mihai, Magdalena; Iota, Adriana; Staiculescu, Oana - In: Annals of University of Craiova - Economic Sciences Series 1 (2014) 42, pp. 203-210
Nowadays, in front of an increasingly fierce competition, the center of gravity of any business in order to make a profit is customer satisfaction. For achieving this desideratum, companies, in their role as suppliers of goods and services, mostly aim to obtain economic and financial performance...