Naoi, Michio; Seko, Miki; Ishino, Takuya - In: Journal of Economic Issues 46 (2012) 2, pp. 519-530
The destructive impact of the Great East Japan Earthquake and subsequent tsunami on March 11, 2011 has enhanced consumer's earthquake preparedness even in unaffected areas. This paper uses unique survey data collected after the earthquake to study how consumers reacted to this catastrophic...