Purpose: This study examines individual ambiguity attitudes alone and in groups by leveraging the descriptive model of anchoring and adjustment on decision-making under ambiguity. The study extends Ellsberg's probability ambiguity to outcome ambiguity and examines decisions made under both...

Purpose: The purpose of this paper is to study the impact of materialism on credit card (CC) use and impulsive buying (IB) and compulsive buying (CB) behaviour. Furthermore, it assesses whether CC use and IB behaviour mediate the relationship between materialism and CB behaviour....

National Image & Competitive Advantage -- Table of Contents -- Preface to the Second Edition -- Acknowledgments -- 1 Introduction: Image, Images and Imagination -- Introduction -- What Do We Mean by Product, Brand and Country Image? -- Learning Processes -- Categorization, Abstraction and...

While there have been many studies of the ethical behavior of managers, little research investigated the ethical beliefs and ideologies of consumers. Moreover, even less is known about the relationship between consumer beliefs and ideology and purchasing behavior. The present study investigates...