Klenner, Nico Florian; Gemser, Gerda; Karpen, Ingo Oswald - In: Journal of Product Innovation Management 39 (2021) 1, pp. 66-94
Scholars have suggested that design thinking and effectuation theory may enrich each other. However, to date, we lack deeper theorizing and empirical evidence to further advance this valuable discourse for the benefit of innovation management. Our qualitative study draws on 41 in‐depth...