Kenny, Breda - In: International Journal of Entrepreneurial Behavior & Research 21 (2015) 2, pp. 175-196
Purpose – A career at the professional, elite level in sports does not last forever. One way or another, the day comes when players have to hang up their boots and move on, but to what? Some stay in the sport as managers or coaches, become broadcast announcers, or use their name recognition to...