Zuckerman, Ezra W.; Kim, Tai-Young; Ukanwa, Kalinda; … - Sloan School of Management, Massachusetts Institute of … - 2003
We provide a framework for reconciling two seemingly incompatible claims regarding identity in social and economic arenas: (a) that complex, multivalent identities are advantageous because they afford greater flexibility; and (b) that simple, generic identities are advantageous because they...