Kontic, Ljiljana; Kontic, Jovan - In: The AMFITEATRU ECONOMIC journal 14 (2012) 32, pp. 537-548
This paper examines the issues of sustainable banking and readiness for change using the mixed methods research approach. The research setting consisted of an international bank which operates in Serbia. Serbia is one of Western Balkan countries. The concept of sustainability is well explored in...