Abdellatif, Tarek; Ksouri, Rabii; Souheila; Storai, … - 2015
The image of a destination is a key element to attract tourists. This image is based on the perceptions of individuals about the destination, which determines their touristic behavior and, consequently, their choice of destination (Woodside and Lysonski 1989; Echtner and Ritchie, 1993). Thus, the...