Colla, Enrico; Lapoule, Paul - In: International Journal of Retail & Distribution Management 40 (2012) 11, pp. 842-864
Purpose – The objective of this piece of qualitative research is to identify the key success factors (KSFs) of the grocery “click and drive” (or drive or drive‐in) model developed by French grocery retail companies and to understand the basis of their competitive advantages....