This paper is based on integrating two theories: behavioral intention and expectancy value. The results show that approximately 40% of the respondents still do not have positive behaviors related to minimizing pollution from shopping/use and disposal of single-use plastic bags. The attitude...

Purpose The purpose of this paper is to provide a deeper understanding of the different factors of destination quality in explaining European tourist satisfaction in Nha Trang city, which has one of the 29 most beautiful bays in the world and more than one million international tourists per...