Lee, Su‐Hsin; Chang, Shu‐Chen; Hou, Jing‐Shoung; … - In: International Journal of Culture, Tourism and … 2 (2008) 3, pp. 217-233
Purpose – The paper aims to differentiate the differences of both night market experience and image between temporary residents and foreign visitors in Taiwan and to explore the relationship between experience and image. Design/methodology/approach – Night market experiences comprise the...