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Transfer, Werbeforschung & Praxis : Zeitschrift für Werbung, Kommunikation und Markenführung
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Marketing im "Netz" : Herausforderungen der digitalen Markenkommunikation
Langner, Tobias
;
Müller, Johannes Henrik
- In:
Transfer, Werbeforschung & Praxis : Zeitschrift für …
59
(
2013
)
4
,
pp. 19-22
Persistent link: https://www.econbiz.de/10010227986
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