Arasli, Huseyin; Turan Katircioglu, Salih; … - In: International Journal of Bank Marketing 23 (2005) 7, pp. 508-526
Purpose – To analyze and compare service quality in the commercial banking sector of a small island economy – Cyprus and to investigate the relationship between overall bank customer satisfaction in the Turkish‐ and Greek‐speaking areas of Cyprus and positive word‐of‐mouth about...