Mushtaq, Shakeela; Zubair, Syed Sohaib; Khan, Mukaram Ali; … - In: Pakistan Journal of Commerce and Social Sciences (PJCSS) 13 (2019) 2, pp. 385-408
Integrating environmental goals in a company's mission and strategies not only improves the company's image as a socially responsible organization but also help in gaining a leading position of first mover advantage. In today‟s era, due to the increasing pressures towards sustainability and...