Loučanová, Erika; Olšiaková, Miriam; Štofková, Jana - In: Journal of Open Innovation: Technology, Market, and … 8 (2022) 2, pp. 1-21
The paper presents the results of a survey aimed at evaluating the attitudes of Slovak respondents toward eco-innovation purchasing power supplied on the Slovak market to propose an open business model that would support such purchasing power to increase sustainability. The primary method...