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Journal of food products marketing : innovations in food advertising, food promotion, food publicity, food sales promotion
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How explaining the nature and benefits of organic food in advertising for processed products may increase purchase intent
Beyer, Jessica
;
Ortiz, Rebecca
- In:
Journal of food products marketing : innovations in …
27
(
2021
)
2
,
pp. 57-71
Persistent link: https://www.econbiz.de/10012514016
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