Gutiérrez Villar, M. B.; Araque Padilla, R. A.; … - In: Investigaciones europeas de Dirección y Economía de … 15 (2009) 3, pp. 19-35
As the need for private resources among the NGO, not only for their maintenance but also for the fulfilment of their aims requires increasingly efficient organizational strategies, the study of fundraising and its efficiency raises an enormous interest. Based on previous research, this paper...