Dennis, Alan R.; Nunamaker, J.F.; Paranka, David; … - In: Journal of Business Strategy 11 (1990) 5, pp. 38-43
Thirty‐one senior‐ and middle‐level managers from Burr‐Brown Corporation, a multinational electronics manufacturer, held a three‐day meeting to evaluate the one‐ and five‐year strategic plans of each of the firm's eight divisions.