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Search: person:"Patrick, Vanessa M"
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Consumer behaviour
24
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Personality psychology
7
Persönlichkeitspsychologie
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5
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4
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English
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Patrick, Vanessa M.
51
Hagtvedt, Henrik
16
MacInnis, Deborah J.
6
Cheema, Amar
5
Patrick, Vanessa M
4
Fedorikhin, Alexander
3
Hollenbeck, Candice R.
3
Labroo, Aparna A.
3
Izadi, Anoosha
2
Labrecque, Lauren I.
2
Lancellotti, Matthew
2
Milne, George R.
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Park, C.Whan
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Chen, Huan
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Chun, HaeEun Helen
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Ebrahimi, Mahdi
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Folkes, Valerie S
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1
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1
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1
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1
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
9
Journal of marketing research : JMR
7
Journal of Consumer Research
5
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
5
Journal of retailing
5
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
3
Psychology & marketing
3
Journal of business research : JBR
2
Journal of the Academy of Marketing Science
2
Business horizons
1
Handbook of brand relationships
1
International journal of internet marketing and advertising : IJIMA
1
Journal of Consumer Psychology
1
Journal of consumer research : JCR ; an interdisciplinary journal
1
Journal of marketing
1
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
1
MIT sloan management review
1
Organizational behavior and human decision processes : a journal of fundamental research and theory in applied psychology
1
Psychology & Marketing
1
Qualitative consumer research
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ECONIS (ZBW)
35
OLC EcoSci
13
RePEc
5
Other ZBW resources
2
Showing
1
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10
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55
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1
Serve more customers with inclusive product design
Patrick, Vanessa M.
;
Shulman, Jeffrey D.
- In:
MIT sloan management review
65
(
2024
)
4
,
pp. 73-75
Persistent link: https://www.econbiz.de/10015075271
Saved in:
2
Forging meaningful consumer-brand relationships through creative merchandise offerings and innovative merchandising strategies
Roggeveen, Anne L.
;
Grewal, Dhruv
;
Karsberg, John
; …
- In:
Journal of retailing
97
(
2021
)
1
,
pp. 81-98
Persistent link: https://www.econbiz.de/10012514575
Saved in:
3
Mickey D's has more street cred than McDonald's : consumer brand nickname use signals information authenticity
Zhang, Zhe
;
Patrick, Vanessa M.
- In:
Journal of marketing
85
(
2021
)
5
,
pp. 58-73
Persistent link: https://www.econbiz.de/10012608713
Saved in:
4
Is the uphill road the one more taken? : how task complexity prompts action on non-pressing tasks
Bayuk, Julia Belyavsky
;
Patrick, Vanessa M.
- In:
Journal of business research : JBR
128
(
2021
),
pp. 436-449
Persistent link: https://www.econbiz.de/10012494468
Saved in:
5
How the eyes connect to the heart : the influence of eye gaze direction on advertising effectiveness
To, Rita Ngoc
;
Patrick, Vanessa M.
- In:
Journal of consumer research : JCR ; an …
48
(
2021
)
1
,
pp. 123-146
Persistent link: https://www.econbiz.de/10012594298
Saved in:
6
Designing for All : Consumer Response to Inclusive Design
Patrick, Vanessa M.
;
Hollenbeck, Candice R.
- In:
Journal of Consumer Psychology
31
(
2021
)
2
,
pp. 360-381
Persistent link: https://www.econbiz.de/10012535527
Saved in:
7
Juggling work and home selves : low identity integration feels less authentic and increases unethicality
Ebrahimi, Mahdi
;
Kouchaki, Maryam
;
Patrick, Vanessa M.
- In:
Organizational behavior and human decision processes : …
158
(
2020
),
pp. 101-111
Persistent link: https://www.econbiz.de/10012294597
Saved in:
8
Shape matters : package shape informs brand status categorization and brand choice
Chen, Huan
;
Pang, Jun
;
Koo, Minkyung
;
Patrick, Vanessa M.
- In:
Journal of retailing
96
(
2020
)
2
,
pp. 266-281
Persistent link: https://www.econbiz.de/10012295831
Saved in:
9
The way the wind blows : direction of airflow energizes consumers and fuels creative engagement
Izadi, Anoosha
;
Rudd, Melanie
;
Patrick, Vanessa M.
- In:
Journal of retailing
95
(
2019
)
4
,
pp. 143-157
Persistent link: https://www.econbiz.de/10012154083
Saved in:
10
Crossing the chasm : leadership nudges to help transition from strategy formulation to strategy implementation
Tawse, Alex
;
Patrick, Vanessa M.
;
Vera, Dusya
- In:
Business horizons
62
(
2019
)
2
,
pp. 249-257
Persistent link: https://www.econbiz.de/10011995697
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