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Search: person:"Peng, Ling"
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China
8
Consumer behaviour
7
E-commerce
7
Online retailing
7
Online-Handel
7
Electronic Commerce
6
Konsumentenverhalten
6
New product development
5
Market research
4
Produktentwicklung
4
Viral marketing
4
Virales Marketing
4
Agribusiness
3
Innovation
3
Internet marketing
3
Marktforschung
3
Online-Marketing
3
Product information
3
Product testing
3
Produktinformation
3
Theorie
3
Theory
3
USA
3
United States
3
Information manipulation theory
2
Methodenkritik
2
Methodological criticism
2
Online product reviews
2
Online review deceptions
2
Product innovation
2
Produkttest
2
Risiko
2
Risk
2
Social Web
2
Social web
2
Steuerreform
2
Tax reform
2
1996-2007
1
Advertising effects
1
Aesthetics
1
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4
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Article
49
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29
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29
research-article
4
Aufsatz im Buch
1
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1
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English
37
Undetermined
12
Author
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Peng, Ling
42
Cui, Geng
17
Li, Chunyu
13
Finn, Adam
9
Chung, Yuho
5
He, Yongfu
3
Hong, Yongmiao
3
Wan, Xiang
3
Wang, Ling
3
Zhuang, Mengzhou
3
Florès, Laurent Pierre
2
Peng, Fei
2
Wong, Ada Hiu Kan
2
Wu, Huaqing
2
Zheng, Wanyi
2
Bao, Ziru
1
Chan, Tsang-sing
1
Chang, Chun-Mao
1
Chen, Yu-Jen
1
Cheung, Waiman
1
Cui, Xiling
1
GE, Shunfeng
1
JI, Mengmeng
1
JIANG, Yuanmao
1
Kloeden, Peter E.
1
Lei, Yang
1
Li, Cai
1
Li, Jia
1
Li, Wen-feng
1
Li, Xiaolin
1
Liao, Tie-jun
1
Liu, Shuman
1
Liu, Xuan
1
Lu, Ying
1
Ma, Ling
1
Oppewal, Harmen
1
PENG, Ling
1
Peng, Amy
1
Peng, Chih-Hung
1
Peng, Langchuan
1
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Published in...
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International journal of market research : JMRS ; the journal of the Market Research Society
5
Asian Agricultural Research
3
Journal of business research : JBR
3
Asia Pacific Journal of Marketing and Logistics
2
China economic review : an international journal
2
Journal of Consumer Marketing
2
Journal of global marketing
2
Journal of marketing management : MM
2
Marketing intelligence & planning
2
The journal of product & brand management
2
The journal of product innovation management : an internat. publication of the Product Development & Management Association
2
The journal of product innovation management : an international publication of the Product Development & Management Association
2
Applied economics
1
Asian businesses in a turbulent environment : uncertainty and coping strategies
1
China Economic Review
1
Economic modelling
1
Economics letters
1
Electronic commerce research
1
European Journal of Innovation Management
1
European journal of innovation management : EJIM
1
European journal of marketing
1
European journal of operational research : EJOR
1
IEEE transactions on engineering management : EM
1
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
Journal of Product & Brand Management
1
Journal of marketing
1
Journal of the Academy of Marketing Science
1
Marketing Intelligence & Planning
1
Marketing letters : a journal of research in marketing
1
Technological forecasting & social change : an international journal
1
The journal of consumer marketing
1
Tourism management : research, policies, practice
1
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ECONIS (ZBW)
30
OLC EcoSci
8
Other ZBW resources
7
RePEc
4
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49
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date (oldest first)
1
Market reaction to the announcement of online sales channel investment in enterprises : Evidence from a relatively stable market environment
Lei, Yang
;
Zhou, Qiang
;
Cheung, Waiman
;
Cui, Xiling
; …
- In:
Electronic commerce research
23
(
2023
)
2
,
pp. 973-1005
Persistent link: https://www.econbiz.de/10014252119
Saved in:
2
No worries, eBay : displaying sales level information does not increase consumer price sensitivity
He, Yongfu
;
Oppewal, Harmen
;
Chung, Yuho
;
Peng, Ling
- In:
European journal of marketing
57
(
2023
)
12
,
pp. 3099-3124
Persistent link: https://www.econbiz.de/10014448611
Saved in:
3
The importance of being earnest : mandatory vs. voluntary disclosure of incentives for online product reviews
Cui, Geng
;
Chung, Yuho
;
Peng, Ling
;
Zheng, Wanyi
- In:
Journal of business research : JBR
141
(
2022
),
pp. 633-645
Persistent link: https://www.econbiz.de/10013168006
Saved in:
4
Speaking the same language : the power of words in crowdfunding success and failure
Peng, Ling
;
Cui, Geng
;
Bao, Ziru
;
Liu, Shuman
- In:
Marketing letters : a journal of research in marketing
33
(
2022
)
2
,
pp. 311-323
Persistent link: https://www.econbiz.de/10013273053
Saved in:
5
Time-consistent portfolio optimization
Peng, Ling
;
Kloeden, Peter E.
- In:
European journal of operational research : EJOR
288
(
2021
)
1
,
pp. 183-193
Persistent link: https://www.econbiz.de/10012496547
Saved in:
6
Order matters : breaking cognitive lock-in through occasional preferential use of a rival app
Li, Jia
;
Lu, Ying
;
Peng, Zeyu
;
Ma, Ling
;
Liu, Xuan
- In:
Information & management : the internat. journal of …
60
(
2023
)
3
,
pp. 1-18
Persistent link: https://www.econbiz.de/10014303431
Saved in:
7
Local government fiscal squeeze, environmental regulation and firms' polluting behavior : evidence from China
Peng, Fei
;
Wang, Ling
;
Peng, Langchuan
;
Wu, Huaqing
- In:
Economic modelling
125
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014463547
Saved in:
8
Do the pieces fit? : assessing the configuration effects of promotion attributes
Peng, Ling
;
Cui, Geng
;
Chung, Yuho
- In:
Journal of business research : JBR
109
(
2020
),
pp. 337-349
Persistent link: https://www.econbiz.de/10012238078
Saved in:
9
The faces of success : beauty and ugliness premiums in e-commerce platforms
Peng, Ling
;
Cui, Geng
;
Chung, Yuho
;
Zheng, Wanyi
- In:
Journal of marketing
84
(
2020
)
4
,
pp. 67-85
Persistent link: https://www.econbiz.de/10012231628
Saved in:
10
Does value-added tax reform in services accelerate enterprise upgrading? : micro evidence from China
Peng, Fei
;
Wang, Ling
;
Shi, Xing
;
Wu, Huaqing
- In:
Applied economics
54
(
2022
)
9
,
pp. 1093-1109
Persistent link: https://www.econbiz.de/10012875037
Saved in:
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