Perić, Marko; Slavić, Nataša - In: Sport, Business and Management: An International Journal 9 (2019) 2, pp. 164-184
Purpose: Sporting events are the core of sport tourism. However, when it comes to business models (BM) in the context of event sport tourism, that is, how value is created and delivered at events, there is an obvious lack of research. The purpose of this paper is to deepen the understanding of...