Tarabashkina, Liudmila; Quester, Pascale G.; Crouch, Roberta - In: European Journal of Marketing 51 (2017) 9/10, pp. 1669-1694
Purpose Studies to date have focused on one or very few factors, rather than exploring a host of influences associated with children’s consumption of energy-dense foods. This is surprising as multiple agents are relevant to children’s food consumer socialisation (parents, peers, social norms...