Lucas, Maria Raquel Ventura; Röhrich, Kerstin; … - Centro de Estudos e Formação Avançada em Gestão e … - 2008
The goal of this paper is to compare Portuguese and German consumer behaviour towards Organic Food Products (OFP). For this purpose, an extensive literature review on quality and food safety of organic food products was carried out and a consumer survey was implemented, with data collected by...