Michael, Noela; Wien, Charlotte; Reisinger, Yvette - In: International Journal of Culture, Tourism and … 11 (2017) 3, pp. 274-296
Purpose The purpose of this study is to examine the escape motivations of the emerging market and provide suggestions for Australia’s promotion. This study adopts the push and pull framework to identify travel motivations of Emirati nationals to Australia. Design/methodology/approach This...