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Search: person:"Roberts, John H."
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Consumer behaviour
8
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Australia
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English
47
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39
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Roberts, John H.
85
Morrison, Pamela D.
22
Lilien, Gary L.
10
Midgley, David F.
8
Ambler, Tim
6
Kayande, Ujwal
6
Urban, Glen L.
6
Nelson, Charles J.
5
Danaher, Peter J.
4
Roberts, Ken
4
Stremersch, Stefan
4
Chandy, Rajesh K.
3
Chylinski, Mathew B.
3
Hauser, John R.
3
Johar, Gita Venkataramani
3
Lattin, James M.
3
Moorman, Christine
3
Sidhu, Baljit K.
3
Simpson, Alan
3
Burton, Suzan
2
Hardie, Bruce G. S.
2
Hippel, Eric von
2
Lehmann, Donald R.
2
Peppers, Don
2
Rogers, Martha
2
Shankar, Venkatesh
2
Sheather, Simon J.
2
Srivastava, Rajendra Krishan
2
Winter, Russell S.
2
Berger, Jonah
1
Bonfrer, Andre
1
Brady, Michael
1
Cayla, Julien
1
Chandon, Pierre
1
Chintagunta, Pradeep K.
1
Chylinski, Mathew B
1
Corkindale, David
1
Fong, Duncan K. H.
1
Fong, Duncan K.H.
1
Foster, Joseph A.
1
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Sloan School of Management, Massachusetts Institute of Technology (MIT)
2
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
16
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
8
Working paper series
8
Marketing Science
6
Journal of marketing management : MM
4
MSI reports : working paper series
3
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3
Management science : journal of the Institute for Operations Research and the Management Sciences
3
Faculty & research / Insead : working paper series
2
Journal of Business Research
2
Journal of business research : JBR
2
Journal of marketing
2
Research Policy
2
The marketing : accounting interface
2
Working papers / Sloan School of Management, Massachusetts Institute of Technology (MIT)
2
Australasian marketing journal
1
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
1
Australian Journal of Management
1
Australian journal of management
1
Business strategy review
1
From Little's law to marketing science : essays in honor of John D.C. Little
1
Handbook of marketing strategy
1
Harvard business review : HBR
1
Journal of economic literature
1
Journal of marketing research : JMR
1
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
1
Journal of service theory and practice : JSTP
1
Journal of the Academy of Marketing Science
1
Marketing letters : a journal of research in marketing
1
New directions in corporate strategy
1
Operations research, Management science : OR MS ; the international literature digest
1
Research paper series / Graduate School of Business, Stanford University
1
Research policy : policy and management studies of science, technology and innovation
1
Research policy : policy, management and economic studies of science, technology and innovation
1
The International Journal of Logistics Management
1
The SAGE handbook of international marketing
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ECONIS (ZBW)
46
OLC EcoSci
22
RePEc
16
USB Cologne (EcoSocSci)
1
Other ZBW resources
1
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1
The past, present and future of marketing research in Australia and New Zealand : a personal sampler of some key figures
Roberts, John H.
- In:
Australasian marketing journal : AMJ ; official journal …
31
(
2023
)
3
,
pp. 186-189
Persistent link: https://www.econbiz.de/10014321857
Saved in:
2
Reaching for rigor and relevance : better marketing research for a better world
Madan, Shilpa
;
Johar, Gita Venkataramani
;
Berger, Jonah
; …
- In:
Marketing letters : a journal of research in marketing
34
(
2023
)
1
,
pp. 1-12
Persistent link: https://www.econbiz.de/10014265918
Saved in:
3
Brand response to environmental turbulence : a framework and propositions for resistance, recovery and reinvention
Rego, Lopo L.
;
Brady, Michael
;
Leone, Robert P.
; …
- In:
International journal of research in marketing : IJRM ; …
39
(
2022
)
2
,
pp. 583-602
Persistent link: https://www.econbiz.de/10013271783
Saved in:
4
Better marketing for a better world
Chandy, Rajesh K.
;
Johar, Gita Venkataramani
;
Moorman, …
- In:
Journal of marketing
85
(
2021
)
3
,
pp. 1-9
Persistent link: https://www.econbiz.de/10012522215
Saved in:
5
Special issue: better marketing for a better world
Chandy, Rajesh K.
(
ed.
);
Johar, Gita Venkataramani
(
ed.
); …
-
2021
Persistent link: https://www.econbiz.de/10012522245
Saved in:
6
Assessing the sales impact of plain packaging regulation for cigarettes : evidence from Australia
Bonfrer, Andre
;
Chintagunta, Pradeep K.
;
Roberts, John H.
; …
- In:
Marketing science : the marketing journal of the …
39
(
2020
)
1
,
pp. 234-252
Persistent link: https://www.econbiz.de/10012183089
Saved in:
7
Incorporating emotions into evaluation and choice models : application to Kmart Australia
Roberts, Ken
;
Roberts, John H.
;
Danaher, Peter J.
; …
- In:
Marketing science : the marketing journal of the …
34
(
2015
)
6
,
pp. 815-824
Persistent link: https://www.econbiz.de/10011410002
Saved in:
8
Practice prize report : the 2018 ISMS Gary Lilien Practice Prize Competition
Roberts, John H.
- In:
Marketing science : the marketing journal of the …
39
(
2020
)
2
,
pp. 448-451
Persistent link: https://www.econbiz.de/10012212466
Saved in:
9
Practice prize report : the 2016 ISMS Gary Lilien Practice Prize Competition
Roberts, John H.
- In:
Marketing science : the marketing journal of the …
37
(
2018
)
5
,
pp. 685-687
Persistent link: https://www.econbiz.de/10011951147
Saved in:
10
The role of expectations on consumer interpretation of new information
Tan, Lina
;
Roberts, John H.
;
Morrison, Pamela D.
- In:
Journal of service theory and practice : JSTP
27
(
2017
)
3
,
pp. 569-615
Persistent link: https://www.econbiz.de/10011707273
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