Great changes and contradictions have occurred in the economy in recent years, forcing entrepreneurs to seek solutions to increase competitiveness, maintain growth and implement mechanisms that can create permanent solutions in the future, thus promoting development. In this context, the aim of...

Great changes and contradictions have occurred in the economy in recent years, forcing entrepreneurs to seek solutions to increase competitiveness, maintain growth and implement mechanisms that can create permanent solutions in the future, thus promoting development. In this context, the aim of...

Continuous technological advancements and digitalization are transforming organizations' resources and capabilities, yet many have not adapted their corporate culture accordingly. Aligning with a digital-oriented culture archetype is crucial for successful digital transformation. This paper...

Purpose To understand how organizations, public or private, must increase their productivity perception (PP), independently of the sector. This article aims to analyze PP in the digital transformation (DT) process to determine how it is affected by technostress (TS) and work engagement (WE), two...

The COVID-19 outbreak changed dramatically and altered the attitudes, intentions and purchasing patterns of consumers. This global crisis was particularly notable because of globalization - the interconnection of markets and countries-and its unprecedented coverage by traditional and digital...