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Search: person:"Rungie, Cam"
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Consumer behaviour
8
Konsumentenverhalten
6
Beziehungsmarketing
3
Brand loyalty
3
Brands
3
Customer loyalty
3
Relationship marketing
3
Wines
3
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2
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2
Brand image
2
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2
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Generalised Dirichlet model
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Household preference
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NBD
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Poisson log-normal
2
Preference heterogeneity
2
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2
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English
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Rungie, Cam
33
Driesener, Carl
7
Lee, Richard
7
Wright, Malcolm
7
Lockshin, Larry
6
Corsi, Armando Maria
5
Laurent, Gilles
5
Casini, Leonardo
4
Jarvis, Wade
4
Bakar, Abou
2
Bowe, Jasha
2
Dawes, John
2
Morrison, Donald G.
2
Roosen, Jutta
2
Roy, Tirthankar
2
Rungie, Cam M.
2
Scarpa, Riccardo
2
Thiene, Mara
2
Trinh, Giang
2
Uncles, Mark
2
Ballantine, Paul
1
Banelis, Melissa
1
Brodie, Rod
1
Coote, Leonard V.
1
DALL'OLMO RILEY, Francesca
1
Dahlhausen, Johanna Lena
1
Dall'Olmo Riley, Francesca
1
Finsterwalder, Jorg
1
Goodman, Steve
1
Goodman, Steven
1
Hasselbach, Johanna Lena
1
LAURENT, Gilles
1
Louviere, Jordan J.
1
MORRISON, Donald G.
1
Mueller, Simone
1
ROY, Tirthankar
1
RUNGIE, Cam
1
Riley, Francesca Dall'Olmo
1
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European Association of Agricultural Economists - EAAE
1
HEC Paris (École des Hautes Études Commerciales)
1
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The journal of product & brand management
4
Australasian marketing journal
3
International journal of market research : JMRS ; the journal of the Market Research Society
3
Journal of Product & Brand Management
3
International Journal of Wine Business Research
2
Journal of Consumer Behaviour
2
Journal of consumer behaviour
2
143rd Joint EAAE/AAEA Seminar, March 25-27, 2015, Naples, Italy
1
Agricultural Economics
1
European Journal of Marketing
1
European journal of marketing : EJM
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of Environmental Economics and Management
1
Journal of choice modelling
1
Journal of consumer behaviour : an international research review
1
Journal of environmental economics and management : JEEM ; the official journal of the Association of Environmental and Resource Economists
1
Les Cahiers de Recherche
1
Les cahiers de recherche / HEC Paris
1
Marketing Letters
1
Marketing in the socially-networked world : challenges of emerging, stagnant & resurgent markets ; AMA Summer Educators' Conference 2012 ; AMA educators' proceedings Volume 23 ; Chicago, Illinois, USA, 17 - 19 August 2012
1
Marketing letters : a journal of research in marketing
1
Quantitative marketing and marketing management : marketing models and methods in theory and practice ; dedicated to Udo Wagner
1
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ECONIS (ZBW)
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9
OLC EcoSci
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BASE
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1
Dirichlet implications for portfolio management
Driesener, Carl
;
Rungie, Cam
;
Wright, Malcolm
- In:
Journal of consumer behaviour
21
(
2022
)
1
,
pp. 49-62
Persistent link: https://www.econbiz.de/10012813931
Saved in:
2
The Dirichlet model in marketing
Driesener, Carl
;
Rungie, Cam
- In:
Journal of consumer behaviour
21
(
2022
)
1
,
pp. 7-18
Persistent link: https://www.econbiz.de/10012813913
Saved in:
3
Dirichlet implications for portfolio management
Driesener, Carl
;
Rungie, Cam
;
Wright, Malcolm
- In:
Journal of Consumer Behaviour
21
(
2021
)
1
,
pp. 49-62
Persistent link: https://www.econbiz.de/10012808221
Saved in:
4
The Dirichlet model in marketing
Driesener, Carl
;
Rungie, Cam
- In:
Journal of Consumer Behaviour
21
(
2021
)
1
,
pp. 7-18
Persistent link: https://www.econbiz.de/10012632435
Saved in:
5
The value of ethical concern - Willingness to pay for animal welfare, local origin and organic production
Hasselbach, Johanna Lena
;
Rungie, Cam
;
Roosen, Jutta
-
European Association of Agricultural Economists - EAAE
-
2015
Persistent link: https://www.econbiz.de/10011276034
Saved in:
6
Value of labeling credence attributes-common structures and individual preferences
Dahlhausen, Johanna Lena
;
Rungie, Cam
;
Roosen, Jutta
- In:
Agricultural Economics
49
(
2018
)
6
,
pp. 741-751
Persistent link: https://www.econbiz.de/10012087651
Saved in:
7
If the model fits, use it : methods and benchmarks for evaluating NBD-Dirichlet goodness-of-fit
Driesener, Carl
;
Banelis, Melissa
;
Rungie, Cam
- In:
Australasian marketing journal
25
(
2017
)
4
,
pp. 288-293
Persistent link: https://www.econbiz.de/10011792375
Saved in:
8
A demonstration of structural choice modelling in a market research context
Bowe, Jasha
;
Lee, Richard
;
Lockshin, Larry
;
Rungie, Cam
- In:
International journal of market research : JMRS ; the …
58
(
2016
)
6
,
pp. 859-879
Persistent link: https://www.econbiz.de/10011645193
Saved in:
9
Predicting future purchases with the Poisson log-normal model
Trinh, Giang
;
Rungie, Cam
;
Wright, Malcolm
;
Driesener, Carl
- In:
Marketing letters : a journal of research in marketing
25
(
2014
)
2
,
pp. 219-234
Persistent link: https://www.econbiz.de/10010367204
Saved in:
10
The influence of individuals in forming collective household preferences for water quality
Rungie, Cam
;
Scarpa, Riccardo
;
Thiene, Mara
- In:
Journal of environmental economics and management : …
68
(
2014
)
1
,
pp. 161-174
Persistent link: https://www.econbiz.de/10010482398
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