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Search: person:"SEXTON, DONALD E."
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Sexton, Donald E.
11
SEXTON, DONALD E.
7
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Journal of advertising research
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Brand management in emerging markets : theories and practice
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Handbook of research on customer equity in marketing
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Irwin series in quantitative analysis for business
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Management science : journal of the Institute for Operations Research and the Management Sciences
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ECONIS (ZBW)
10
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7
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1
Measuring multinational enterprise marketing performance
Sexton, Donald E.
- In:
Multinational enterprise management strategies in …
,
(pp. 89-107)
.
2016
Persistent link: https://www.econbiz.de/10011500328
Saved in:
2
Managing brands in a prickly digital world
Sexton, Donald E.
- In:
Journal of advertising research
55
(
2015
)
3
,
pp. 237-241
Persistent link: https://www.econbiz.de/10011397037
Saved in:
3
Implementing marketing return metrics in organizations
Sexton, Donald E.
- In:
Handbook of research on customer equity in marketing
,
(pp. 431-447)
.
2015
Persistent link: https://www.econbiz.de/10010483416
Saved in:
4
Building China's global brands
Sexton, Donald E.
- In:
Brand management in emerging markets : theories and practice
,
(pp. 268-286)
.
2014
Persistent link: https://www.econbiz.de/10010417710
Saved in:
5
Trump University marketing 101 : how to use the most powerful ideas in marketing to get more customers and keep them
SEXTON, DONALD E.
-
2010
-
2. ed.
Persistent link: https://www.econbiz.de/10004951591
Saved in:
6
Value above cost : driving superior financial performance with CVA®, the most important metric you've never used
Sexton, Donald E.
-
2009
Persistent link: https://www.econbiz.de/10003752244
Saved in:
7
Value above cost : driving superior financial performance with CVA, the most important metric you've never used
SEXTON, DONALD E.
-
2009
-
1. ed.
Persistent link: https://www.econbiz.de/10004937354
Saved in:
8
Trump University branding 101 : how to build the most valuable asset of any business
SEXTON, DONALD E.
-
2008
Persistent link: https://www.econbiz.de/10004920608
Saved in:
9
Trump University marketing 101 : how to use the most powerful ideas in marketing to get more customers and keep them
SEXTON, DONALD E.
-
2006
Persistent link: https://www.econbiz.de/10004867407
Saved in:
10
A process model for the family planning decision
Farley, John U.
;
Sexton, Donald E.
- In:
Marketing planning models
,
(pp. 209-239)
.
1982
Persistent link: https://www.econbiz.de/10002140441
Saved in:
1
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