There is an ongoing public policy debate regarding the role search engines can play in the fight against intellectual property theft. However, for any sensible policy discussion it must first be the case that search engine results influence consumer piracy choices, and there is very little...

Numerous papers in the fields of marketing and consumer behavior that utilize moderated multiple regression express concerns regarding multicollinearity issues. In most cases, however, as we show in this paper, the perceived multicollinearity is merely an illusion that arises from...

Numerous papers in the fields of marketing and consumer behavior that utilize moderated multiple regression express concerns regarding the existence of a multicollinearity problem in their analyses. In most cases, however, as we show in this paper, the perceived multicollinearity problem is...