Cokrohadisumarto, Widiyanto bin Mislan; Zaenudin, Zaenudin - In: Journal of Islamic Marketing 11 (2019) 4, pp. 961-976
Purpose: The purpose of this study is to develop a model of the Muslim community’s behaviour in paying zakat to contribute ideas on how to increase zakat recipients nationally, so as to improve the welfare of the wider community. Design/methodology/approach: This study uses a quantitative...