Tariq, Adeel; Badir, Yuosre; Chonglerttham, Supasith - In: European Journal of Innovation Management 22 (2019) 3, pp. 446-467
Purpose: The purpose of this paper is to investigate the influence of green product innovation performance (GPIP) on a firm’s financial performance (i.e. a firm’s profitability and risk). In addition, it has adopted the resource-based view and contingency theory to explore how GPIP and a...