Purpose: The overall purpose of this study is to investigate and gain a better understanding of perceptions of source credibility and consumer motivation to view live-stream broadcasts. Of particular interest is gender differences based on the gender of the broadcaster and viewer....

Corporate social responsibility and sustainable development are issues that been in the forefront of corporate strategy for several decades. The increase in the power of environmental groups, the ease of cross border information flow, and the rising concern of the public with regards to global...

Purpose – The aim of this paper is to focus on the determinants that impact the growth of SMEs in B-to-B markets in emerging economies. The objective is to apply the classic model of organizational ecology to examine the characteristics of growth patterns in the B-to-B environment for SMEs in...